Drinkaware aims to change the UK's drinking habits for the better. They promote responsible drinking and find innovative ways to challenge the national drinking culture to help
reduce alcohol misuse and minimise alcohol-related harm. For the facts about alcohol visit www.drinkaware.co.uk.
Drinkaware is an independent, UK-wide charity, they are supported by voluntary donations from across the drinks industry to equip people with the knowledge needed to make decisions
about how much they drink. Drinkaware work with the drinks companies and retailers to help tackle alcohol misuse. They also work with organisations and individuals across the UK to
fulfil the educational, community and awareness campaigning function envisaged in the Government's Alcohol Harm Reduction Strategy. They do this by providing accessible,
evidence-based information about alcohol and its effects to employers, young people, teachers, parents and community workers. Using a range of mediums, such as film, multimedia and
TV, they help dispel myths and present the honest facts about alcohol.